I read a couple of articles which were talking about Pink color. One of them said that one reason why women actively prefer pink among the colors is that it's their instinct to survive. In the primitive ages, women had to choose men with relatively red (healthy) skin to survive. And they also had to find red (ripe) fruits to save them from famine. The article said that these became their instinct and it is still well-spread all over the world. Well, this idea is somewhat brilliant that most people don't know the exact reason why women prefer pink. People simply think that it's because women think pink is pretty. Or, it's because the marketing methods of corporations which are trying to convince women that pink is pretty. Even though they both are reasonable, there wasn't any scientific research. However, now that we have and idea that is somewhat scientific, we now have a relatively exact idea that explains women's psychology. It's brilliant.
The other article said that these days men are becoming to prefer pink color. Unlike the past days, men are putting more and more effort to make themselves be a good-looking person. So, some of them do not want to wear boring colors like gray, black and blue. They tend to try bright colors, and this phenomena is becoming a trend. For example, I prefer bright colors when I buy clothes because I know that they are very good fashion items.
These two articles were very interesting because they gave me a unique idea of pink. I did know that women like pink the most. But, I didn't think deeply so I simply thought that they preferred pink because it is pretty. However, now that I know that pink is something essential for women's survival, I can use this as a business idea. Why not pink hair? And why not a pink pet? Not just pink manicures and pink clothes, women can have those things. And it will bring a competition among women, who are willing to be the most pink-loving woman. On the other hand, why can't men wear pink shoes? And why can't men have a pink bag? Since women do prefer pink things, it will be great for men to have pink things. That will make themselves more competitive. Furthermore, as an assumption which came from my head after reading those articles, it might be men's instinct to be chosen by women to prefer pink clothes. Yes, I'm sure now that it is men's instinct. Every time I wear pink clothes, I think lots of girls looking at my clothes with a favorable view. So, why don't we start a business that stresses the competitiveness of pink for women and also for men. We can create and make unique items. We are going to makes lots of money. The fortune is on the way!
20700273 Park, Yong - Kyun
Refernces : http://blog.naver.com/ustedyyo?Redirect=Log&logNo=60001643579
http://blog.paran.com/artmanager/21349116
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