What Cyworld does best is that it connects people all across the contry (now, all over the world) and allows people to share their personal photos, post journal, play videos and more. Since its capacity to search and pupularity among younger generation, it became Korea's number one social networking site very quickly.
Although it's almost like a daily routine for cyworld users to check their so called "minihomepy" and post and scrap pictures, the popularity is now losing its power as people are now so used to it and have a full connection between people. This is not only Cyworld's problem, as MySpace launched its first service in Korea end of last month, it hasn't influenced many Korean users yet, having only 29,000 people had visited for the first week of its launch.
SK Communication who owns Cyworld, reported "its revenue from the service decreased by 6 percent in the first quarter of the year, compared to the same period last year. Its sales were 19.3 billion won in the first three months of the year, down from 19.8 billion won in the previous quarter" (KoreaTimes).
However, SK Communication stated that they will open up a new service in June which would have a 3D graphic interface allowing people to interact realistically in third-dimension world. Some experts are doubting that since few companies had already introduced such services but did not do well, Cyworld's new business plan has to be considered seriously to satisfy users' demand.
I noticed that Cyworld recently has lowered its virtual currency called "dotori" so that people now can purchase songs and decorating items for their homepies. Affordability is an important purchase driving force in the business and lowering dotori might help SK Telecommunication. However, I really expect Cyworld to differentiate their services because these days many web-based social-networking sites offer very similar functions and services. Being the first in the market does not always guarantee the success.
Reference;
http://koreatimes.co.kr/www/news/biz/2008/05/123_23547.html
20601008 - 8th Entity
Friday, May 2, 2008
Social Networking Sites Losing Energy
M&As, Restructuring to Sweep Delivery Services Industry
I read an article about M&A on businesses on deliver service industry. The quick delivery service companies are having difficulties on doing business due to fierce competition in its market. It seems inevitable to offset worsening profitability and the Analysts expect a huge number of mergers and acquisition (M&A) among those companies. The problem is that there are too many players in the market share which is becoming limited for each company to earn profit. Also, a growing interest by conglomerates to jump into the parcel services is igniting competition in the market. This adds pressure on small or mid-tier firms to fold their businesses.
Kim Sung churl, an analyst of Hyundai securities stated that the market is overflowing with players in addition to conglomerates launching delivery business. Also, everyone, including the Big Four is going through rough times. He mentioned Big four as Hanjin Corporation, CJ GLS, Hyundai Express and Korea Express. It is respectively in terms of the number of packages they delivered to customers. Those four companies dominate 60 percent of the market which their businesses are not authentically verified by any organizations.In order to face the tough competition in the limited market share, CJ GLS has recently merged with CJ HTH. This signals that the market will once again be swept by M&As and restructuring. Until now, M&A have always been highly active in the market with small or mid-tier size firms and most of the times, they were acquired by conglomerates.
One of the examples of this is that before CJ had bought Samsung Corporation, they acquired mid-sized company. They bought Samsung Corporation before liquidating most of its retail and logistics businesses. For further examples, Eugene took over logen, Dongbu acquired Aju Logistics and KTlogis, and shinsegae launched sedex while Lotte is also consider jumping into the parcel business. Most companies are trying to survive and make it through the day by offering low delivery prices. The price competition is adding downward pressure on companies’ operating profits even though they managed to increase the volume of parcel deliveries. Those companies are in trouble for the prices are already too low and further lowering will bring less profit. For customers, this phenomenon benefits them and they will certainly shun companies that raise prices. Therefore, companies are expected to either put up for sale or restructure in the near future.
My opinion about this phenomenon is that the companies should make an agreement to stabilize the price to avoid reduction on profit. Also, for mid-size and large companies, they should either focus on searching for other market (new service) or compete fiercely until they acquire majority of their market share on quick delivery service. Since companies earn profit through services, they should improve or should come up with innovative strategies on their services to gain customer’s loyalty and win their competitors.
http://koreatimes.co.kr/www/news/nation/2008/05/123_23509.html
20620042 entry # 8
What is a great board?
Monday, April 28, 2008
Areas in Seoul, other than Gangnam
I recently read an article which gives information about the recent trend of house prices in Seoul. According to the article, prices of small homes, homes in areas other than Gangnam (southeastern Seoul), and zones for urban redevelopment, which were unpopular until as recently as two to three years ago, are steeply rising as investors scramble to jump into the foray. In the meantime, homes in “bubble seven areas” which led home price gains, large sized home, and homes for reconstruction are quickly losing popularity in the face of a string of regulations, depressing their prices. The market trend has completely been reversed.
Before we talk about the home price differences among areas in Seoul – simply, Gangnam and not-Gangnam -, we should focus at Gangnam and study about it, first. Through many years, Gangnam and areas near Gangnam have been the No.1 district in Seoul. More concretely, Gangnam station district, Jamsil station district, MyungDong, ShinChon and such areas have been extremely popular and the home prices and business building prices in these areas were extremely high. As many people do know, the reason is quite simple. It is because of millions of people’s desire to settle in these areas. And the reason why many people want to settle in these areas is because these areas have lots of businesses and conveniences. In fact, millions of people come to these places everyday for various reasons. They come to work, study, sightseeing, hanging around and go home. All these popularities haven’t been settled in short period of time. It took many years to develop these areas and lots of years have past since these areas have become the heart of the Metropolis, which means that these areas will go on developing and popularizing unless there are some major events that can block them developing. However, the popularity of these areas has brought a serious gap between ‘Gangnam’s and ‘not-Gangnam’s.
The Korean government has done lots of thing to reduce the gap between ‘Gangnam’s and ‘not-Gangnam’s in Seoul. Several regulations were carried out to discourage the overdevelopment in ‘Gangnam’ areas. Since the home prices and business building prices in ‘Gangnam’s have decreased due to several regulations so far, it seems that the government’s actions are working. However, thing aren’t actually following the government’s will. Even though the prices have decreased a bit, it is not a critical decrease. In fact, more and more people are still actually coming to Gangnam areas for various reasons. Statistics cannot show the reality truly. Gangnam is Gangnam. It cannot be fallen in a short period time. And also, as a matter of fact, the government is making a mistake. Why would they want to discourage the development and well-going of Gangnam? It is certainly unreasonable. It they want to reduce the gap, they can certainly design some good places dealing with lots of businesses and entertainments in areas other than Gangnam. Is the way to reduce the gap is to discourage Gangnam? Absolutely no.
Reference : http://news.naver.com/main/read.nhn?mode=LSOD&mid=sec&sid1=108&oid=014&aid=0001961192
20700273 – Entry 8